Easy internal linking for SEO
Make sure every page of your site contains at least several hundred words of helpful, well-written, relevant content; and optimize all your title tags and meta descriptions while you're at it. Creating Local resources offers a plethora of link building opportunities. It is also an easy option for those businesses that don’t have a strong local presence or haven’t interacted much locally. Creating these resources is relatively easy but extreme care should be taken that only well-researched content goes into them. Pay close attention to how your results develop over time, and don’t be afraid to make changes when you need to. Marketers rely on search engine optimization (SEO) to improve search rankings, website traffic and lead generation. The words that make up a query are commonly referred to as “keywords," a foundational element of SEO. Since the ultimate goal of your SEO strategy is to help people who are looking for your business or products, what more logical place to start than optimizing your site to best match customers' searches?
Easy internal linking
Search engines no longer value pages filled with targeted keywords. It’s important to make sure that the site you’d like a link from has a a number of DoFollow links from authoritative sites. Authoritative sites are typically well known within their niche and have a large audience and backlink profile as well, they can also be large news websites. If the website you’re targeting has a lot of links from authoritative sites, then it’s a good sign. Google has drawn conclusions about user-behavior in search, realizing that searches prefer to see a variety of media formats for a given search query. Rankings matter. But they’re not the metric you should be focusing on. Once you’ve discovered your evangelists, think about ways to nurture and encourage them. At the simplest (and possibly most meaningful) level, find a way to thank them for spreading the word about your company.What to Do?
Page load speed is also a ranking factor, especially for mobile. Building trust in the customer through your content is a must. Focusing on user intent helps do it. We write content for our audience. Until our audience trusts our content it is of no use. Trust helps get exposure for your brand. Use trust building words. Follow up what you say with facts. Giving readersrelevant information and links to interesting third party websites is definitely the easier of the two methods for creating quality links. Link Building is about more than just giving people the information they asked for though; if they never see those links, then those links aren’t really any good. Are internal links as valuable as external links? You want your company’s name to be one of the first results that they see. If you do decide to use an image as a link, filling out its alt text helps Google understand more about the page you're linking to. Imagine that you're writing anchor text for a text link.IncludE benefits in your subheadings
According to Gaz Hall, a UK SEO Consultant : "If you want to grow your audience, it could be a great strategy to focus on a different language. Creating content in a foreign language can be quite a challenge though." Go out of your way to consistently create detailed content that brings enormous value to the end user, and you'll be on your way to dominating search. Link building isn’t dead. Not by a long shot. Too many backlinks from many unreliable domains can hinder the authoritative signals of your domain. Before designing a website, or even if your site is already designed, you should analyze the site’s structure. Each topic or area should have its own distinct section and flow logically so users don’t get lost, disoriented and frustrated. You need to analyze how your website is being viewed.The best way to escape Google’s Pelican penalty
Where are you seeing the fastest movement in the SERP’s? Other best practices that we have in SEO are things where we will take a keyword and will essentially just make our keyword research very limited to the ones that have produced high returns. For experienced marketing teams, the content creation process has become a high-level assembly line. Producing low-quality content as fast as you can and sending it out en masse to as many article submission sites as possible has been looked down upon for some time. Make it as easy as possible for users to go from general content to the more specific content they want on your site. Add navigation pages when it makes sense and effectively work these into your internal link structure.Offer city-, service-, or product-specific specials
Historically, traffic from search engines has been about a very singular pursuit -- that of rankings. Excessive repetition of keywords, and using keywords that are irrelevant to the rest of your content, are likely to earn you a penalty No matter what niche your website is in, when you start writing an article, always provide helpful and actionable guidance. If you are giving the users the information they want, your content can be as long as you need. If you once had a thousand different links all coming from low quality websites, then this could now actually stand to hurt your SEO as it will just look like link spam. If you’ve been guilty of using these old practices, then you might consider using Google’s Link Disavow tool. Not so long ago, SEO and social media marketing were different things. The idea was that SEO attracted visitors and social media marketing kept them coming back.